In August the Alankrita student team moved design into action. First, students sketched new products. They designed small bags, earrings, pendants, and accessory sets. Each design followed the moodboard and regional palettes from July. The team also listed materials and estimated production time for every sketch.
Next, the artisan prepared sample lists. The students prioritized five bag samples and eight jewellery samples. Then the artisan began work once materials arrived. The team added clear photo plans for each sample. Photo briefs list shot types, props, and moodboard backgrounds. A short photo checklist helps keep images consistent.
At the same time the students built social content. They wrote short post copy and captions. They planned teaser posts, reveals, and short video ideas. Then they created a two-month content calendar. The calendar sets dates, post types, captions, and who prepares each asset. It also marks promotion windows and test slots.
The team ran a set of test posts to measure interest. They tracked likes, comments, saves, and clicks. Early results showed which palettes and product types got the best response. Therefore the team will refine designs and captions based on this data.
Deliverables completed in August: product sketches, material lists, sample priorities, photo briefs, and a two-month content calendar. The students also produced a short social test report with initial engagement numbers.
Next steps are practical and clear. Produce the first samples and photograph them using the moodboard rules. Publish the planned posts and measure response daily. Improve designs and copy using real feedback. Finally, prepare a small production run for best-performing items.
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